OKU Hotels London HQ – Brand & Communications Executive

At OKU, we believe in curating extraordinary experiences for both our guests and our team. We are committed to attracting top-tier talent from around the world, bringing together passionate individuals who share our vision for exceptional hospitality.

We are seeking a Brand & Communications Executive based at the brand's head office in London.

About OKU Hotels

An exciting opportunity to join a growing hotel & lifestyle brand, currently operating four hotels across Ibiza, Kos, Andalusia and Bodrum, with more locations launching soon. OKU, derived from the Japanese concept meaning "inner space," is a collection of soulful, laidback luxury hotels. Since launching in 2020, OKU Hotels has received global recognition, including Conde Nast Traveller’s Hot List and Best Hotel in the Balearic Islands.

Our head office is based in London, with a diverse and dynamic team working across the globe.

THE ROLE

We are looking for an enthusiastic Brand & Communications Executive to support the Brand & Communications team in implementing OKU’s marketing, PR, and social media strategy. This role is ideal for someone with 2-3 years of experience in luxury hospitality, travel, or lifestyle brands who thrives in a fast-paced environment, has strong organisational skills, and keeps a pulse on social media and industry trends.

KEY RESPONSABILITES

Brand guardianship:

• Assist in maintaining OKU’s brand identity across all channels, ensuring consistency in visuals and messaging.
• Coordinate the development of brand materials (e.g. brochures, menus, hotel information etc).
• Support the execution of photo and video shoots, working with photographers, videographers, and content creators.
• Research and propose brand partnerships that align with OKU’s vision.
• Keep up to date with industry trends, competitor activities, and innovations in luxury hospitality and travel.

PR & Influencer Relations:

• Assist in liaising with journalists, influencers, and PR agencies, ensuring all materials are in line with OKU’s brand guidelines.
• Help organize press trips, ensuring seamless coordination and execution.
• Track media coverage, influencer collaborations, and PR campaigns, reporting on their impact.
• Support the preparation of press materials, including fact sheets, press releases, and interview briefings.

Social Media & Digital Marketing:

• Assist in planning and scheduling social media content across Instagram, Facebook, LinkedIn, Pinterest, and TikTok.
• Engage with OKU’s online community, responding to comments and messages in a timely and brand-appropriate manner.
• Support in influencer collaborations, helping to identify and manage partnerships.
• Monitor analytics and trends, reporting on engagement and performance.
• Assist in email marketing campaigns, from drafting content to reviewing performance insights.

WHAT WE´RE LOOKING FOR

• Minimum 2 years of experience in marketing, communications, or PR within luxury hospitality, travel, or lifestyle brands.
• Passion for travel and holistic living, aligned with OKU’s values.
• Highly organized and detail-oriented, able to manage multiple tasks and deadlines.
• Strong written and verbal communication skills with a creative mindset.
• Social media savvy, with an understanding of emerging trends and influencer marketing.
• Proactive, adaptable, and eager to take on new challenges in a growing brand.

WHY JOIN OKU HOTELS?

• Be part of an internationally recognized luxury brand with exciting expansion plans.
• Work in a creative and entrepreneurial environment with opportunities for travel.
• Contribute to meaningful storytelling and brand building in a fast-growing hospitality group.
• Allowance for complimentary & discounted stays at OKU Hotel locations